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Lu Weibing: Announces price adjustments for REDMI smartphones due to rising memory costs

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This time we have an important update from Xiaomi and it is something that directly affects the pricing of Redmi Smartphones.


The company has officially confirmed price adjustments on several REDMI smartphones, and the reason behind this move is the significant costs in the global supply chain.

Xiaomi announced that from the April 11 2026, will adjust the suggested retail prices on select REDMI models. The decision comes after what the company describes as a sharp and continuous increase in the cost of key components, especially memory chip.

The adjustment currently affects three models in the series: The REDMI K90 Pro Max will see a price increase of 200 yuan (~ $ 28 / € 25), while the REDMI Turbo 5 and its REDMI Turbo 5 Max they will no longer have their previous promotional price in China.

At the same time, Xiaomi confirmed that the 512GB variants will continue to receive the 200 yuan subsidy, helping to offset some of the cost increase for higher storage configurations.

Memory prices are rising sharply worldwide

Lu Weibing, Chairman of Xiaomi Group, explained that the current wave of memory price increases has far exceeded their expectations. According to him, prices for the same memory configurations have increased almost fourfold compared to the first quarter of last year.

For example: The configuration in 12 GB + 512 GB has increased by about 1,500 yuan (≈ $210) in cost and the configuration 16GB + 1TB has seen even steeper increases. This has created significant pressure, especially for REDMI devices, which are known for offering powerful specifications at competitive prices.

Due to these rising costs, Xiaomi said it has limited options to either slightly increase retail prices or return some models to their original pricing levels after promotional discounts.

The company emphasized that these These changes were carefully evaluated and are necessary to maintain product quality and supply stability. Lu Weibing also acknowledged immediately the situation, noting that these price adjustments are not ideal, but are inevitable under current market conditions.

Market conditions continue to influence pricing

The latest move highlights how global component shortages and price fluctuations will continue to impact the smartphone industry. As memory remains one of the most critical and expensive components in modern devices, changes in its price can significantly impact final retail pricing.


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Xiaomi Miui Hellas
The official community of Xiaomi, MIUI and HyperOS in Greece.